Mindset What is business development? Why do startups fail? The alliance framework Why negative feedback rarely works Build a strong (support) network Focus on building trust with investors first Build network effects How product market fit feels It’s not the best product, but best execution, that wins Product premature optimization Zombie startups Nothing worth doing is easy Sunk cost and fallacy effect The mom test Respect others’ time Listen to understand and not just to respond Problem analysis with five whys Rubber ducking a business processes When to stop Startups are a marathon and not a sprint Unicorn startups
