Contents
Introduction
Chapter One – Why do startups fail?
Chapter Two – What is business development?
ACT I: Start the business flywheel
Chapter Three – Step 1: Create a hypothesis
Chapter Four – Step 2: Test the problem
Chapter Five – Step 3: Test the solution
Chapter Six – Step 4: Adapt or die
Chapter Seven – Nobody else matters
Chapter Eight – Know your early metrics
Chapter Nine – Running a successful pilot
Chapter Ten – Understanding why customers leave
ACT II: Increasing the business flywheel momentum
Chapter Eleven – Making new friends
Chapter Twelve – Negotiating your first contract
Chapter Thirteen – Choosing the right market
Chapter Fourteen – What the hell is product-market fit, anyway
Chapter Fifteen – Raising your first round
Chapter Sixteen – Find the right incentives
Chapter Seventeen – Prepare for the future scale
ACT III: Holding out for a hero
Chapter Eighteen – The final step
Illustrations
Additional Information
Paperback ISBN | 978-1-8383657-0-7 |
eBook ISBN | 978-1-8383657-1-4 |
Audiobook ISBN (in progress — signup to mailing list for updates) | 978-1-8383657-2-1 |
Paperback pages | 208 |
Paperback trim | 6 x 9″ (15.24 x 22.86 cm), glossy cover, black & white interior with white paper |